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X has named Benji Taylor as head of design as the company moves closer to the public rollout of X Money.\u00a0<\/strong><\/p>\n <\/p>\n The hire brings in a product designer with experience in crypto wallets, DeFi, and consumer apps at a time when X is building out payments inside the platform.<\/p>\n Taylor said<\/a> he was \u201chonoured\u201d to join X and said he would work closely with Elon Musk, Nikita Bier, and the rest of the team. Musk also welcomed him publicly after the announcement.<\/p>\n <\/p>\n The move adds a designer with direct crypto product experience to X\u2019s leadership team. Recent reports said Taylor will work across X and xAI, which places him inside a broader product push tied to social, AI, and payments.<\/p>\n Taylor founded Los Feliz Engineering, the company behind the self-custody wallet Family. His personal site says Aave Labs acquired<\/a> that company in September 2023, and he then served as chief product officer there until October 2025.<\/p>\n His site also says he later became head of design at Base, Coinbase\u2019s layer-2 network, before moving to X. That background gives X a design lead who has worked on both crypto infrastructure and user-facing products.<\/p>\n\n
Taylor brings Aave and Base experience<\/strong><\/h1>\n