{"id":15049,"date":"2025-11-03T14:45:08","date_gmt":"2025-11-03T14:45:08","guid":{"rendered":"https:\/\/bitunikey.com\/news\/lolli-onboards-slice-to-broaden-its-bitcoinfi-footprint\/"},"modified":"2025-11-03T14:45:14","modified_gmt":"2025-11-03T14:45:14","slug":"lolli-onboards-slice-to-broaden-its-bitcoinfi-footprint","status":"publish","type":"post","link":"https:\/\/bitunikey.com\/news\/lolli-onboards-slice-to-broaden-its-bitcoinfi-footprint\/","title":{"rendered":"Lolli onboards Slice to broaden its BitcoinFi footprint"},"content":{"rendered":"<p><\/p>\n<div class=\"post-detail__content blocks\">\n<p class=\"is-style-lead\">Lolli is using its new asset, Slice, to widen its BitcoinFi scope. The move connects a stream of passive earners to the broader Thesis ecosystem, including Mezo.<\/p>\n<div id=\"cn-block-summary-block_1f94beff81091d9ccc4270315a39fcaa\" class=\"cn-block-summary\">\n<div class=\"cn-block-summary__nav tabs\">\n        <span class=\"tabs__item is-selected\">Summary<\/span>\n    <\/div>\n<div class=\"cn-block-summary__content\">\n<ul class=\"wp-block-list\">\n<li>Lolli acquired Slice to expand its role in the BitcoinFi ecosystem.<\/li>\n<li>The integration connects shopping and browsing Bitcoin rewards under one platform, tied to Thesis*\u2019 Mezo network.<\/li>\n<\/ul><\/div>\n<\/div>\n<p><!-- .cn-block-summary --><\/p>\n<p>In a <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.prnewswire.com\/news-releases\/lolli-acquires-slice-to-unify-bitcoin-rewards-space-302602414.html\" target=\"_blank\" rel=\"nofollow\">press release<\/a> dated Nov. 3, New York-based Lolli confirmed it has acquired Slice, a browser extension that rewards users with Bitcoin (BTC) for passive browsing. The deal combines Lolli\u2019s retail-focused cashback platform with Slice\u2019s automated rewards tool under one system.<\/p>\n<p>According to the statement, the integration will allow users to earn Bitcoin through both online shopping and everyday browsing, while also linking withdrawal and earning features with Mezo, another Thesis-backed project within the growing BitcoinFi ecosystem.<\/p>\n<p>    <!-- .cn-block-related-link --><\/p>\n<h2 class=\"wp-block-heading\"><strong>Lolli\u2019s step in BitcoinFi\u2019s consolidation<\/strong><\/h2>\n<p>Matt Luongo, founder and CEO of Thesis, described the move as a natural step in building a circular Bitcoin economy. In the press release, Luongo said the integration will allow users already earning on Lolli to \u201cdouble down\u201d on their rewards potential by browsing online.<\/p>\n<p>He framed it as part of a broader effort to make Bitcoin ownership more active, signaling that the BitcoinFi model is shifting from passive holding to real on-chain utility. For Luongo, the deal also strengthens Thesis\u2019s long-term goal of building a sustainable financial stack on Bitcoin.<\/p>\n<p>Founded in 2018, Lolli turned everyday grocery runs and online orders into a way to grab a piece of Bitcoin. It pioneered the model, building a network of over 50,000 merchants and, by its count, guiding more than 600,000 users through their first steps in accumulating the original cryptocurrency via shopping and mobile games.<\/p>\n<p>Lolli\u2019s push into this rewards-space consolidation comes just as the BitcoinFi ecosystem hits its stride. New data from Maestro\u2019s H1 2025 report confirms the sector has blasted past the $10 billion mark in total value locked.\u00a0<\/p>\n<p>    <!-- .cn-block-related-link --><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Lolli is using its new asset, Slice, to widen its BitcoinFi scope. The move connects a stream of passive earners to the broader Thesis ecosystem, including Mezo. Summary Lolli acquired&hellip;<\/p>\n","protected":false},"author":1,"featured_media":10877,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-15049","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cryptocurrency"],"_links":{"self":[{"href":"https:\/\/bitunikey.com\/news\/wp-json\/wp\/v2\/posts\/15049","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bitunikey.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bitunikey.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bitunikey.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bitunikey.com\/news\/wp-json\/wp\/v2\/comments?post=15049"}],"version-history":[{"count":1,"href":"https:\/\/bitunikey.com\/news\/wp-json\/wp\/v2\/posts\/15049\/revisions"}],"predecessor-version":[{"id":15050,"href":"https:\/\/bitunikey.com\/news\/wp-json\/wp\/v2\/posts\/15049\/revisions\/15050"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bitunikey.com\/news\/wp-json\/wp\/v2\/media\/10877"}],"wp:attachment":[{"href":"https:\/\/bitunikey.com\/news\/wp-json\/wp\/v2\/media?parent=15049"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bitunikey.com\/news\/wp-json\/wp\/v2\/categories?post=15049"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bitunikey.com\/news\/wp-json\/wp\/v2\/tags?post=15049"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}